广告学出国留学!

2022-01-06 11:50发布

广告学出国留学!

广告学出国留学!

1条回答
Lassie
2022-01-07 18:55 .采纳回答

广告学出国留学! 以美国为例,德克萨斯大学(Texas)、伊利诺伊斯大学(Illi—nois)、密执根州立大学(Michigan)、佛罗里达大学(Florida)等院校的广告专业被公认是全美最好的。广告专业的申请者可以考虑申请以上大学。
申请条件:
.TOEFL 600/100(iBT)
.GRE:需要GRE成绩
.GPA: 3.0 Above
申请时间:12月--3月,依不同学校而定
主要课程内容
综合基础课程:Advertising and Society,Writing for Media Professionals,Principles and Practices of Advertising,Advertising Campaigns 以下是任一方向的课程
管理方向(Management track concentration courses):Account Planning;Interactive Marketing Communication;Advertising Media Planning and Buying ;Contemporary Mass Communication;Communication Theory;Ad Management; Communication Research;Problem Solving in Advertising
创造方向(Creative track concentration courses): Creating Broadcast Advertising;Contemporary Mass Communication;Ad Copy & Design (first semester);Advanced Art Direction;Advanced Copywriting;Portfolio Development I (second semester); Portfolio Development II (third semester)
研究方向(Thesis track concentration courses):Contemporary Mass Communication;Communication Theory; Advertising Management;Communication Research; Advanced Communication Research for Thesis Track; Thesis Research for Thesis Track
修业时间或学分
一般需要30多个学分

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